OUR BLOG
December 18, 2017

Learn Why Branding Is Important In Marketing There is a lot of confusion about branding, there are multiple definitions, so what is branding? Decades ago branding was defined as a name, slogan, sign, symbol or design, or a combination of these elements that identify products or services of a company. The brand was identified […]
November 23, 2017

What’s in a Business Name? The Six Essential Elements You Need to Know. Selecting a name for your new business is not easy. A name does more than identify your company. It tells customers who you are, what you do, and more than a little about how you do […]
October 13, 2017

9 Steps to Developing a Brand Identity In order to market anything—a product, a person, an organization, or an idea—you first need to define your brand. Once you define your brand you’ll be able to create a foundation for all your marketing efforts and strategies. Your brand definition serves as […]