October 18, 2018

What Makes A Great Leader

When I have a conversation about leadership, people often refer to their boss, a political leader, or someone who is leading change in their community or industry. They refer to famous figures such as Elon Musk, Mark Zuckerberg, Tim Cook, or even Bill Gates. They admire their boldness, their risk-taking […]
November 14, 2018

Top 10 Benefits of Social Media Marketing

To some entrepreneurs, social media marketing is the “next big thing,” a temporary yet powerful fad that must be taken advantage of while it’s still in the spotlight. To others, it’s a buzzword with no practical advantages and a steep, complicated learning curve. Because it appeared quickly, social media has […]
May 29, 2019
Brian Kip Las Vegas

C-SUITE: Brian Kip, managing partner, Sofa King Creative

Brian Kip is the managing partner at Sofa King Creative. This year he also helped found Lexicon Vegas, a digital marketing conference, which was held a few weeks ago. Q: What are you reading?  A: Not reading anything, currently, but keeping up with marketing trends and tech blogs. As marketing trends […]